PARIS HILTON FRAGRANCES

Paris Hilton’s fragrance universe is unapologetically glamorous—iconic, feminine, and built on confidence with a wink. Each scent tells a story of fantasy, luxury, and self-expression, blending nostalgia with modern pop allure. I translated that energy into high-impact email marketing and paid advertising through thoughtful design and sharp, on-brand copy—balancing sparkle with sophistication, and boldness with clarity. Every touchpoint was crafted to feel indulgent yet accessible, capturing the essence of the brand while driving engagement and conversion. The result is a digital presence that feels unmistakably Paris: confident, playful, and impossible to ignore.